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Shake Shack started in 2001 as a hot dog cart in New York City’s Madison Square Park. It’s now a global fast-casual restaurant chain renowned for both quality and hospitality. In 2024, following a rapid rollout of digital tools like kiosks and mobile ordering, Chief Growth Officer Steph So found herself asking, had Shake Shack built a model that could truly scale, or one that still needed work? Harvard Business School professor Chris Stanton joins So and host Brian Kenny to discuss the case “Shake Shack’s Playbook for the Digital Era.” Together, they explore what it means to scale…

HBR On Leadership

by Harvard Business Review · English · Business

Leadership isn’t just a personality trait, it’s a set of skills that you can build. Whether you’re managing up or motivating a team, HBR On Leadership is your destination for insights and inspiration from the world’s top leadership practitioners and experts. Every Wednesday, the editors at the…

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