Episode notes
Three weeks ago, U.S. Secretary of the Interior Doug Burgum shared an unusual tweet : a cartoon image of himself with his arm draped around a giant, anthropomorphized lump of coal. This piece of coal has big googly eyes and a smudge of a nose, and is wearing a safety vest and a hard hat. He is, frankly, adorable—and he has a name: Coalie. When Coalie first appeared on the internet, he went viral—ridiculed on social media, in newsletters, and even on late night talk shows . And that’s because this big-eyed, cute piece of coal was widely understood to be coal propaganda, a tool to soften the…
Podcast
Decoder Ring
Slate Podcasts · Society & Culture · English
Decoder Ring is the show about cracking cultural mysteries. In each episode, host Willa Paskin takes a cultural question, object, or habit; examines its history; and tries to figure out what it means and why it matters. Get more of Decoder Ring with Slate Plus! Join for exclusive bonus episodes of
More from Decoder Ring All episodes →
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17 Apr 2026 · 58 min
One Year: 1995 | Hitting the Spot
Last week we aired an episode about lonelygirl15, one of the first proper YouTube stars, and perhaps the most famous example of playing around with the boundaries of fiction and truth on the internet. But it was not the first. In 1995, aspiring filmmakers created the first ever soap opera on the Web, on a site called The Spot. Hollywood saw it as the future of entertainment. But a fan-led revolt showed that interactivity sometimes has a price. Evan Chung explained the rise and fall of The Spot in a 2021 episode of the Slate podcast One Year . The overlaps and echoes are so strong with…
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E127 · 8 Apr 2026 · 59 min
Who Was Lonelygirl15?
In the summer of 2006, a teenage girl began posting video diaries to a then-new site called YouTube under the handle lonelygirl15. Within weeks she was a phenomenon—even though no one knew the truth of who she really was. The frenzied quest to change that, to solve the mystery of lonelygirl15, would ultimately land her on the front page of newspapers and the covers of magazines. Twenty years on, lonelygirl15 is both an artifact of an earlier online era and an origin point for the internet as we know it: a place full of video diaries, parasocial relationships, influencers, hyper-engaged…
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25 Mar 2026 · 53 min
The Johnlock Conspiracy (Encore)
For over a century, fans of Sherlock Holmes have been analyzing, debating, and creating new texts with Arthur Conan Doyle’s characters. But when a fan theory emerged about the BBC TV show Sherlock that posited the inevitability of a gay romance between Sherlock Holmes and Dr. John Watson—it wreaked havoc on the community. In this episode, which originally aired in 2018, we explore the Johnlock Conspiracy, with help from historians, journalists, and the fans at the heart of the controversial idea. It’s almost a Holmesian tale itself, full of brilliant theories, false leads and mysterious…
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E126 · 11 Mar 2026 · 46 min
Was "Eyes Wide Shut" a Warning?
When Eyes Wide Shut opened in the summer of 1999, it was widely considered a disappointment. This final film from legendary director Stanley Kubrick had been sold as an erotic thriller, and potentially even a peek into the real sex lives of its then-married stars, Tom Cruise and Nicole Kidman. But Eyes Wide Shut was stranger than that: a meditative art film whose much-hyped orgy scene is more creepy than sexy, run by a cabal of rich and powerful men who prey on young women. But Eyes Wide Shut has received a burst of new attention in the last few years, amid constant revelations about a…
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E125 · 25 Feb 2026 · 45 min
A Prune by Any Other Name
The delicious, healthful prune has long had a cross to bear: It’s best known for making people poop. In the late 1990s, the California Prune Board set out on a quixotic mission to amend this sales-flattening reputation. It would attempt to rechristen this ancient fruit in the hopes the prune could one day be as unencumbered as an apricot, a raisin, or a fig. In a world where every product and person increasingly believes it’s one good rebrand away from changing how they are seen, the story of the prune’s attempt to become the “dried plum” is a telling tale about the impossibility of escaping…
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E123 · 28 Jan 2026 · 37 min
Is Culture Stuck?
It’s a weird time for culture. There is more of it than ever before, it’s more accessible than ever before, but so little of it feels original. New movies are based on old stories, new songs are recycling old hooks, and fashion trends are cycling so fast that everything’s in. Has our culture grown stagnant? The author and culture critic W. David Marx thinks so. His new book, Blank Space , argues that there is a “blank space” in the 21st century where cultural innovation should be. In this episode, David explains to Willa how culture change worked in the 20th century, what changed after the…
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E122 · 14 Jan 2026 · 25 min
Decoder Rings Back | Why the Mona Lisa?
We are really lucky to get lots of listener suggestions for the show, more good questions than we can possibly answer in a mailbag episode once or twice a year. So we’re starting a new segment we call… Decoder Rings Back! Every month, host Willa Paskin will personally call up a listener to answer their question. In this inaugural installment of Decoder Rings Back, Willa calls up listener Dustin Malek about his cultural mystery: Why did the Mona Lisa , of all paintings, become the most famous in the world, bar none? Willa shares the story of daring heist that turned Leonardo da Vinci’s…
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31 Dec 2025 · 2 min
A New Year’s Message from Willa
We can’t make this show without you, our listeners. Today, you can help support Decoder Ring – and get a really good deal. To join Slate Plus for just $59/year, visit slate.com/decoderplus on December 31st and type in the promo code DECODER50 at checkout. Slate Plus members get to listen to episodes of Decoder Ring (and all your favorite Slate podcasts!) with no ads, and get access to exclusive bonus episodes. You can join Slate Plus at any time from the Decoder Ring show page on Apple Podcasts or Spotify , but the discount code DECODER50 will only work through the end of 2025. Subscribe…
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E121 · 17 Dec 2025 · 1 hr 2 min
Mailbag: Yo-Yos, Sandboxes, and Encores
Decoder Ring listeners write in with some excellent mysteries, and for our last episode of the year we’re solving three of them. Why do children play in boxes full of sand? Why do rock bands pretend like the show is over when everybody knows they’re coming back for an encore? And what was up with those school assemblies where you’d get to skip class to learn about…yo-yos? The voices you’ll hear in this episode include yo-yo masters ”Dazzling Dave” Schulte and Dale Oliver , children’s book author Rob Peñas , Pulitzer Prize-winning design critic Alexandra Lange , and music journalists Brian…
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3 Dec 2025 · 35 min
“Videomate: Men” (Encore)
Videomate: Men was a VHS tape released in 1987 featuring 60 single men pitching themselves as dates to women on the other side of the TV screen: “The love of your life could be on your TV tonight!” the box reads. In retrospect, Videomate: Men is a bizarre and hilarious time capsule, but at the time it was one of many manifestations of what was known as video dating. To find out how anyone thought this was a good idea, Decoder Ring examines the weird and forgotten world of video dating in the 1970s, ’80s, and ’90s to find out why video dating once seemed like the future—and if that future is…
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