Episode notes
Sridhar Narayanan, a professor of marketing at Stanford Graduate School of Business, studies how small businesses operate and why they’re so important, especially in the developing world. “Modernizing small businesses will have a profound impact on economies worldwide in many ways,” he says. In this episode of If/Then, Narayanan explains why so many retailers still rely on cash, how modernization can boost revenue, and what these patterns reveal about credit access, trust in institutions, and global economic development.Have you modernized a small business or did you choose to stick with…
If/Then
by Stanford GSB · English · Business
How do we lead with purpose, make better decisions, and navigate an uncertain future? On If/Then , Stanford GSB faculty break down cutting-edge research on leadership, strategy, and more, exploring enduring questions and the forces reshaping business and society today, from AI to geopolitics. Hos
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S2 · E35 · 11 Jun 2025 · 28 min
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S2 · E34 · 28 May 2025 · 27 min
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S2 · E33 · 14 May 2025 · 30 min
What Happened to the Middle?
Neil Malhotra, the Edith M. Cornell professor of political economy at Stanford Graduate School of Business, aims to identify the nature of our tumultuous political moment in his work. In this episode, Malhotra explores rising distrust, shifting political identities, and what these changes mean for individuals — and businesses. Plus, the billion-dollar question: “Is Trump creating a movement that is separate from himself or is it identified with himself?” Malhotra asks. “It remains to be seen.”Is there a political question you’d like us to explore? Email us at ifthenpod@stanford.edu.This…
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S2 · E31 · 16 Apr 2025 · 28 min
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S2 · E30 · 2 Apr 2025 · 25 min
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S2 · E29 · 19 Mar 2025 · 26 min
Think You Know Yourself? Think Again.
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S3 · E57 · 23 Sep 2026 · 55 min
An AI@GSB Special: Demis Hassabis Thinks We’re in the ‘Foothills of the Singularity’
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S3 · E56 · 26 Aug 2026 · 20 min
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S3 · E55 · 8 Jul 2026 · 33 min
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S3 · E54 · 25 Jun 2026 · 29 min
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