Podcast · Business

In Real Time with Millie

by Millie Ettenfield · English · Business

Business Podcast but not as you know. For the founders figuring out how to get through.

New episodes: Weekly
Typical length: 53 min
Latest: 5 Oct 2026
Language: English

Latest episode

5 Oct 2026 · 22 min

Inside My Brain Going Into Q4: Black Friday, Launches & Life After Meta

Welcome to the new In Real Time studio! Millie shares a Kaarme team update and what this year taught her about leadership. Then she breaks down her full Q4 plan: early Black Friday access for her community, A, B and C launches, and why the real win is what you plan after Black Friday. ✨ Connect with Kaarme ✨ Käärme Jewels: https://www.instagram.com/kaarmejewelsIn Real Time with Millie, the podcast: https://www.instagram.com/inrealtimewithmillieMillie: https://www.instagram.com/millie.kaarmejewels/ ✨ Wanting to scale your brand? ✨ Ecommerce Equation is where its…

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Earlier episodes 29 most recent

E33 · 28 Sep 2026 · 50 min
TikTok Views Weren’t Paying the Bills: Olivia Jean’s Founder Story
Olivia Jean started selling bags at 15, packing orders and walking them to the post office after school. Years later, she had a bestselling Rover tote, a growing TikTok audience and a business that still wasn’t growing the way she wanted. In this episode of In Real Time with Millie, I’m talking with Olivia about building a bag brand from her bedroom, finding her hero product and learning that views don’t automatically turn into sales. We get into the months the Rover tote was sold out, taking control of her ads, creating content that shows what a product actually does and giving new launches…
E32 · 14 Sep 2026 · 53 min
Building & Scaling a Business without Sacrificing its Soul with Cleo Massey
What if the smartest thing you could do for your business was stop chasing what looks successful and start listening to what genuinely feels right? In this episode of In Real Time with Millie, Millie sits down with actress, entrepreneur and Pass Around the Smile founder Cleo Massey for an honest conversation about building a business through authenticity, intuition and genuine human connection. Cleo shares how she moved beyond the identity and pressures of the acting industry, followed the unexpected pull toward spirituality and transformed a personal blog into the thriving Pass Around the…
E31 · 7 Sep 2026 · 1 hr 7 min
No Business Plan, No Bank Account… Just a Bestselling Bag. With Alli & Heath from Sesa Studios
Alli and Heath didn’t have a website, a business plan or even a separate bank account. What they did have was a leather bag people couldn’t stop buying. In this episode of In Real Time with Millie, I sit down with the founders of Sesa Studios to unpack how an unexpected Christmas sell-out became a fast-growing Australian fashion brand. We get into the realities nobody glamorises: manufacturing delays, cash flow, setting launch dates before the stock exists, reinvesting every dollar, learning Meta ads and building a business while working full-time. Alli and Heath also share what it’s really…
E30 · 31 Aug 2026 · 43 min
Am I Burnt Out? A Very Honest Business Catch-Up
I’m back with a solo episode, queens, and we have a LOT to catch up on. I’m sharing the honest reality of building Kaarme through a season of huge growth, constant change and a little bit of founder burnout. We’re talking about protecting your creativity, putting the right people and systems in place, learning to delegate, and accepting that a business can be successful and still feel fucking hard. I’m also answering your questions about paid influencers, product launches that flop, comparison, reinvesting in your business, becoming a boss, dating while building a brand, whether I would ever…
E28 · 24 Aug 2026 · 55 min
Stop Chasing Trends with Rachel Ussher
What’s the difference between using a trend strategically and simply copying what every other brand is doing? This week, Millie sits down with fashion trend, colour and design strategist Rachel Ussher for a raw, gin-fuelled chat about fashion, creativity and building a brand people can recognise without even seeing the label. With more than 20 years of experience across fashion design, brand ownership, Cotton On Group and trend strategy, Rachel knows how to cut through the noise and turn global trends into products that actually make sense for your brand and your customer. They unpack why…
E29 · 17 Aug 2026 · 1 hr 21 min
The Marketing Advice Founders Actually Need with Taren Anderson
Millie finally gets her longtime friend and unofficial marketing oracle, Taren Anderson, behind the mic. With more than a decade of experience marketing some of Australia’s biggest beauty brands, Taren is usually the woman behind the scenes helping brands grow, rebrand and figure out what the fuck they’re actually doing. Over a bottle of chilled red, they unpack what makes great marketing work, from balancing data with gut instinct to setting realistic revenue goals and creating a Black Friday strategy that doesn’t destroy your profit margin. They also get into knowing your numbers, building…
E27 · 10 Aug 2026 · 1 hr 5 min
Real Reflections on Motivation, Business Uncertainty, and Personal Growth with Tahni Bayard
In this episode of In Real Time, Millie sits down with Tahni, founder of Chilli & Charli, one of Australia’s fastest-growing bamboo sleepwear brands. Tahni launched the business in late 2024 after struggling to find sleepwear she genuinely loved as a new mum. With four children under four, including eight-month-old twins, zero fashion experience and a full-time corporate job, she somehow decided it was the perfect time to build a brand from scratch. Tahni shares the unfiltered reality behind Chilli & Charli’s incredible growth, from ordering hundreds of units before knowing what would sell…
E26 · 3 Aug 2026 · 44 min
Building Balmee Beauty From Concept to Rapid Growth & Lessons Learned with Co-Founder Phoebe Perring
What does it really take to launch a beauty brand, sell out within 12 weeks and keep growing when everything behind the scenes is far from polished? In this episode of In Real Time, Millie sits down with Phoebe, co-founder of Balmee Beauty, to unpack the founder journey behind one of Australia’s most exciting emerging lip care brands. Phoebe shares how she & co-founder Ali Beck spent two years developing a completely custom, microbiome-focused lip balm, why they chose to enter an already saturated beauty market & how their combined experience in social media, branding & beauty helped Balmy…
E25 · 20 Jul 2026 · 1 hr 3 min
META ADS, Paid advertising, How to scale? - Founder Salt Active SIMONE
E24 · 14 Jul 2026 · 52 min
How Layla Morris Built the Jewellery Care Brand Everyone's Talking About
This week on In Real Time, I'm joined by fellow Gold Coast founder and the woman behind one of Australia's fastest-growing jewellery care brands, Layla Morris from Doctor Diamond. ✨ We chat about the micro moments that change everything from missing her engagement ring before her bridal shower to spotting a gap in the market that would become Doctor Diamond. We dive into building momentum, handling virality, trusting your intuition in business and why your product always has to come first. Layla shares the story behind the viral Hailey Bieber moment, quitting her job to go all in on her…
E23 · 6 Jul 2026 · 40 min
Business is HARD for everyone right now - SOLO Epsiode with Millie
Deep dive NYC, EOFY sale issues, Scaling and growth strategies for Kaarme! Solo episode deep diving all things business with Millie!
E21 · 22 Jun 2026 · 46 min
In discussion - Sophie Founder Seoul Tonic. Everything you need to know about building!
Sophie is the founder of Seoul Tonic an eastern-inspired wellness brand built on Korean ginseng and pear extracts that she co-created with Mr. Park, a Korean producer in Jeonju, using his grandfather's extraction method. What started as a silver pouch in the Australian beverage fridge has grown into a global brand stocked in beauty stores, hotels, delis, recovery facilities, and — most recently a boutique in the Hamptons that led to a sell-out Bethany Frankel video. In this episode, Sophie and Millie sit down in New York to talk about what it actually takes to bootstrap a physical product…
E20 · 15 Jun 2026 · 1 hr
In discussion with Lily - VC raising? Breaking the beauty industry? NYC?
Lily is an Adelaide-born beauty industry insider who cold-emailed her way into Sydney, built a market research agency while finishing a computer science degree, and then turned a two-week business trip to New York into a full life pivot. Now she's four months into building Unfiltered a beauty social platform and app described as "Letterboxed for beauty" and she's raising her first real round in Manhattan. In this episode, Lily and Kaarme get into the wild, unfiltered reality of being a first-time female founder in the US venture world, why fundraising is literally just dating, and what…
E19 · 8 Jun 2026 · 1 hr 14 min
Shoot Your Shot: Building Ambition, Culture & Community with Zara Jarvis
Zara is a marketing powerhouse who went from teaching singing lessons in Ballarat, to running her own music school, to climbing the agency world and then cold-emailing Stephen Bartlett and landing a role managing his personal brand in London. In this episode, she and host Kame sit down (in London!) for one of the most honest, high-energy conversations about what it actually takes to build a career and a brand with intention. They cover the messy reality of chasing big opportunities (hint: it involves living in a Harry Potter attic with no air con), why culture is never "set and forget," the…
E18 · 1 Jun 2026 · 59 min
Deep dive into Australias largest fashion brand - Sabbi the store
A deep dive into growing a major fashion brand in Australia. A founders dream in a podcast! Instagram - Sabbi_thestore
E17 · 26 May 2026 · 1 hr 1 min
BEHIND THE CURTAIN OF KAARME - With Kat (Kaarme General Manager)
@Kaarmejewels_
E16 · 18 May 2026 · 51 min
In Discussion with Laura Liles - Co Founder of KINGA CSILLA and CIAO CIAO VACATION
E15 · 11 May 2026 · 44 min
Scaling business, Hiring the right staff and how Kaarme has had numerous sell out launches!
A deep dive with Millie - Founder of Kaarme Jewels answering all your burning questions!
E14 · 4 May 2026 · 1 hr 2 min
Content is the NO.1 way to grow your brand - Hannah Sands (Socially Sands)
In this episode, I sit down with Hannah, the founder of Socially Sands a business built from the ground up with one clear mission: helping others grow, scale, and show up powerfully online. We dive into what it really takes to build a brand in today’s digital world beyond the aesthetics. From growing social platforms with intention, to navigating the pressure of being “always on,” Hannah shares the honest, behind-the-scenes reality of building a business centred around social media. If you’re a founder, creator, or someone trying to grow online, this episode will give you both the strategy…
E13 · 27 Apr 2026 · 1 hr
What high converting brands do differently - Laura from Sunnysideup Studio
n this episode of IN REAL TIME, I sit down with Laura, brand and web designer to break down what actually makes a brand convert.We talk about the real impact of branding (beyond just looking “cute”), how your website could be costing you sales without you realising, and the small shifts that make a huge difference in eCommerce.If you’re building a brand, this is the kind of conversation you need to hear.
E12 · 20 Apr 2026 · 58 min
From $30K to $200K Months, What It Actually Took - Simone Rae SALT AND RIPPLE
In this episode of IN REAL TIME, I sit down with Simone Rae, founder of Salt and Ripple, a swim and activewear brand that’s scaled from $30K months to $200K+ months, serving over 30,000 customers. We get into what it actually looks like to build a product-based business from the ground up, from funding your first collection with your own money, to navigating cash flow, manufacturing, and the realities of scaling in fashion. This conversation is raw, honest, and packed with the kind of insights most founders don’t talk about.
E11 · 13 Apr 2026 · 49 min
YOLO to 16 Staff: The Lullaby Club Story No One's Heard
In Real Time is the podcast where business gets personal. Hosted for the women building brands, chasing growth, and figuring it out as they go this is where real founders pull back the curtain on the messy middle. No highlight reels. No polished PR answers. Just raw, honest conversations about what it actually takes to build something from the ground up. Each episode, we sit down with the women behind the brands you love and ask the questions nobody else is asking what are you moving through right now? From scrappy beginnings and COVID pivots to scaling anxiety and community-first growth, we…
E10 · 6 Apr 2026 · 56 min
In discussion with KATIE - SABBIA CO FOUNDER
Social links : @Katietingle @sabbiaco
E9 · 30 Mar 2026 · 55 min
In discussion with Kim - Nudo Events Co-Founder
A deep dive into real business conversations.
E8 · 20 Mar 2026 · 30 min
Business Deep Dives with Millie - Kaarme Founder
If you want a deep dive into your business, voicenote the "In Real Time" Podcast Instagram!
E7 · 16 Mar 2026 · 24 min
Social media discussions with Liv - Rattle Style
E6 · 9 Mar 2026 · 39 min
In discussion with Liv from Rattle Style - Business, Style and general life!
E5 · 2 Mar 2026 · 51 min
In discussion with Beth - Founder Saint Jack
Beth: Instagram - @bysaintjack
E4 · 16 Feb 2026 · 44 min
In discussion with EMMA - Founder of EMTE BOUTIQUE!!

About In Real Time with Millie

Business Podcast but not as you know. For the founders figuring out how to get through.

In Real Time with Millie is a English business podcast from Millie Ettenfield. Melo plays each episode straight from the publisher's own feed — no ads added, no account needed — and remembers where you stopped, in this browser only.

Publisher: Millie Ettenfield
Language: English
Category: Business
New episodes: Weekly
Typical length: 53 min
Latest episode: 5 Oct 2026
Feed: RSS — paste into any podcast app
Apple Podcasts: podcasts.apple.com/podcast/id1866269229

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