16 Sep 2025 · 53 min
On the latest episode of IOFA Aaron sits down in Toronto and chats with Rethink CCO, Mike Dubrick about his "Go Then Grow Formula", the Heinz work he leads globally, and a next level origin story.
S5 · E6 · 14 May 2024 · 58 min
On the latest episode of IOFA Aaron chats with ad legend (and recently retired) David Lubars about his incredible career and the work, relationships and philosophy that shaped it.
S5 · E5 · 16 Apr 2024 · 51 min
On the latest episode of IOFA, Aaron chats with Pancho Cassis, Global CCO of David about scary clowns, reactive advertising and drinking with celebrities after award shows.
S5 · E4 · 6 Feb 2024 · 1 hr 5 min
On the latest episode of IOFA, Aaron chats with Chris Bergeron from Cossette about Big Macs with bacon, Bud Light, her fascinating path to advertising and her advocacy for diversity, inclusion and the rights of trans people including sharing her own story.
S5 · E3 · 7 Dec 2023 · 55 min
On the latest episode of IOFA, Aaron chats with Greg Hahn, founder of fellow Indy agency Mischief. Greg and Aaron talk about his days at Fallon, BBDO and how getting laid off became one of the best things to ever happen to him, ultimately leading him to open his own agency.
S5 · E2 · 16 Nov 2023 · 50 min
On the latest episode of IOFA, Aaron sits down with Grey’s Global CCO Gabriel Schmitt and chats about his famous Whopper Detour campaign, what it’s like working with John McEnroe and how award show entries and Gout should never be brought up in the same dinner conversation.
S5 · E1 · 6 Nov 2023 · 1 hr 2 min
On the latest episode of IOFA, Aaron chats with Nils Leonard of Uncommon about getting sued by his former agency, his worst meeting ever which eventually led to him founding Uncommon and some of his career hits like Volvo’s Life Paint & the recent British Airways outdoor campaign.
S4 · E7 · 25 Jan 2023 · 41 min
Back in the spring(before he joined Rethink), Aaron chatted with Saatchi’s President and CCO Daniel Lobotón about how working in Lima, Paris, Austin & Kansas City shaped him as a creative before leading some of the most famous Tide work ever.
S4 · E6 · 9 Jan 2023 · 45 min
Per Pederson 1964-2023 The world just lost a great one in Per Pederson, formerly the Global Creative Chairman of Grey and founder of independent Agency network, By the Network. Per discusses growing up in Denmark, some career highs, lows and lessons he learned on the way to becoming one of best Creative leaders in the world.
S4 · E4 · 26 Jul 2022 · 59 min
On the latest episode of IOFA, Aaron chats with R/GA’s Executive Creative Director, Shannon Washington about Cal Ripken, the comedic genius of Diddy and Shannon’s fascinating journey from school to leading creative at R/GA NYC.
14 Mar 2022 · 58 min
On the latest episode of IOFA, Aaron chats with Luke Sullivan about his amazing advertising career, his earlier struggles with drugs and alcohol, the reason he wrote the ad bible Hey Whipple Squeeze This, and that time Kermit the Frog showed up to a meeting and ruined it.
1 Mar 2022 · 1 hr 6 min
On the latest episode of IOFA, Aaron chats with Chris Beresford Hill about his new role at Ogilvy, how Chris got Mike Tyson to give Evander Holyfield his ear back and an important discussion on the best pizza slice in NYC.
9 Nov 2021 · 1 hr 10 min
Nancy Vonk and Janet Kestin chat with Aaron about a disgusting incident at an advertising event that suddenly put them in the mainstream global spotlight and they discuss the theme of their incredible careers: amazing work done in spite of challenging budgets including the Cannes Grand Prix, Dove Evolution.
30 Aug 2021 · 59 min
Aaron chats with Droga 5 London’s CCO, David Kolbusz about what Ellen DeGeneres is like off-camera from his own experience, the story behind David’s famous 3 little pigs ad for the guardian and why you should never attempt small talk with David at any industry function, ever.
8 Apr 2021 · 36 min
Canadian advertising legend Paul Lavoie talks about what happens when you show up to a Nike pitch wearing their competitor’s shoes, why you shouldn’t turn down stock from a start-up owned by someone named Jeff Bezos, and a worst meeting ever story so controversial it can’t be alluded to here. Buckle up for the most unfiltered IOFA yet.
19 Jan 2021 · 1 hr 6 min
Aaron chats with Ari Weiss, Worldwide CCO for DDB about some of his greatest hits, a meeting with the world's most sociopathic client and why brown shoes are WAY funnier than black shoes.
11 Dec 2020 · 49 min
Get to know Aaron’s former colleagues and heroes, Elspeth Lynn and Lorraine Tao. Elspeth and Lorraine discuss opening up their own agency, some incredible career highlights and the suppression of female voices in advertising.
3 Dec 2020 · 57 min
On this episode of IOFA, Aaron chats with Danny Robinson, the new CCO of the Martin Agency about the famous Oprah episode where she says “You get a car! You get a car! You get a car! Everyone gets a car!” for his former client, Pontiac. Danny also discusses his time doing stand up comedy and why you should never offer cinnamon gum to Jay-Z.
19 Nov 2020 · 1 hr 53 min
Aaron chats with Anselmo Ramos, Founder of DAVID and Gut about independence, why pitching is bad for business & how Anselmo has thrived by always being seen as ‘that guy with the accent’. Aaron also chats with the mysterious man behind the satirical “Adweak” posts, Mickey Taylor about about how it started and Mickey and Aaron count down his top 5 posts of 2020.
13 May 2020 · 1 hr 17 min
In early March, just before airlines shut it down I chatted with the king of CMO’s, Fernando Machado in Miami about some of his recent hits including the Moldy Whopper and the fascinating story behind it. This interview was pure joy for me. I hope you enjoy it as much as I did.
18 Feb 2020 · 45 min
Malcolm Poynton discusses the birth of the famous Dove campaign for real beauty in London, the unapproved Ford ad that got leaked and quickly went viral and that time he flew Aaron to London for a interview and the hilarious “incident” that transpired soon after.
15 Jan 2020 · 1 hr 17 min
Edelman Global CCO, Judy John talks about her famous “Like a Girl” campaign, how she tackles being a leader who happens to be an introvert, and why there aren’t more women running agencies.
16 Oct 2019 · 40 min
20 years ago the two best creatives in Canada left DDB and opened Rethink. On the next IOFA episode, Chris Staples and Ian Grais chat about why they put their phones in safes on vacation, a worst meeting ever that was so bad it made the news and what happened when their former agency’s holding company started charging for photocopies.
19 Sep 2019 · 48 min
SEASON TWO!!! Eric Kallman talks to Aaron about creating the Old Spice character, the famously twisted Skittles campaign and the best worst shoot story of all time.
7 Jun 2019 · 38 min
Anna Qvennetsedt talks about Forsman and Bodenfors’ famous Jean-Claude Van Damme Epic Split spot for Volvo, what’s up with digital in Sweden and what happens when you bring a cheese doodle mascot to a pitch meeting.
16 Apr 2019 · 59 min
Jeff Goodby and Rich Silverstein discuss some of their big hits, why elevators are scary and a shocking conversation they had with Steve Jobs.
2 Mar 2019 · 42 min
Ari Merkin chats about his famous Ikea lamp spot, a strange meeting with Spike Jonze in a park and why ad folks shouldn’t be compared to used car salesmen.
8 Feb 2019 · 58 min
Aaron and Susan discuss the famous M&M characters she created, her rise to global CCO, and a controversial topic never before discussed so openly: award show corruptness.
12 Dec 2018 · 1 hr 9 min
Gerry and Aaron discuss dead rats, little Jesus mittens and some of Gerry's work - which happens to be some of the most loved campaigns over the last 30 years.
23 Oct 2018 · 1 hr
Aaron Starkman chats with Alex Bogusky about the state of the industry, why Alex came back and they also discuss vampires. Host and Creator- Aaron Starkman Executive Producer and Audio Director- Ted Rosnick
Aaron Starkman, CCO of Rethink Canada, interviews Creative Advertising Legends.
IOFA with Aaron Starkman is a English business podcast from Theodore J Rosnick.. Melo plays each episode straight from the publisher's own feed — no ads added, no account needed — and remembers where you stopped, in this browser only.
" Your Financial Future" with Nick Colarossi
Nick Colarossi
"Econ 102" with Noah Smith and Erik Torenberg
Turpentine
"Tech Finance" with Sasha Orloff: B2B Fintech | AI | Finance Tech
Puzzle, Turpentine
#AgileWay
Zuzana Zuzi Sochova
#RealTalk With an EOS Implementer
Mark O'Donnell
#vxinsight
The ValueExchange
The Melo app keeps playing with the screen off, works in the car and on your watch, wakes you to your station, and browses the whole catalogue offline. Free, no ads, no account.
