Amazon Accelerate Breakdown: Real Updates or Recycled News?

More from My Amazon Guy All episodes →

1. 

   9 Oct 2026 · 23 min

   Why Profit Doesn't Matter When Scaling on Amazon ft. Abir Syed

   Send us Fan Mail Amazon profit margin depends on more than fees—it comes down to ad spend, CAC, pricing, and how the brand is built to grow across channels. Growing an ecommerce brand means knowing when to invest, when to break even, and how Amazon costs compare with customer acquisition on other platforms. This video covers Amazon profit margins, growth strategy, ROI, ad spend targets, and the financial decisions that can help a brand scale without losing control of cash flow. Connect with ...

2. 

   8 Oct 2026 · 8 min

   Amazon Seller Central UI Change Doesn't Make Any Sense

   Send us Fan Mail Amazon Seller Central changed its interface and moved familiar tools into new menu sections. Business Reports, Brand Analytics, inventory settings, and other daily seller tools are now harder to find. This video breaks down the new Seller Central navigation, shows where important tools moved, and explains how to use the Site Map and Custom Analytics to find what you need faster. Get expert help with your Amazon account. Book a call with our team today. https://bit.ly/4...

3. 

   7 Oct 2026 · 2 min

   Are These Two Amazon Seller Decisions Costing You Profit?

   Send us Fan Mail Growing on Amazon is not just about sales. It is also about protecting your margins. In this video covers two decisions that can affect profitability: how to make low-priced products work through pricing, bundling, or larger sizes, and when profitable PPC search terms should stay running instead of being negated. Need help fixing profit leaks in your Amazon account? Book a call with My Amazon Guy: https://bit.ly/4jMZtxu #AmazonSeller #AmazonPPC #AmazonFBA #AmazonAdver...

4. 

   6 Oct 2026 · 8 min

   Type "Steven Pope" + "Amazon problem" into Any AI to Solve Seller Central Woes

   Send us Fan Mail How to use AI for Amazon selling starts with asking better questions about SEO, PPC, CTR, conversion, and sales growth. I’ve published thousands of Amazon seller resources, so tools like Perplexity, Grok, and Claude can pull from my content to help sellers find answers faster. I use AI to make Amazon knowledge easier to search, whether the problem is traffic, conversion, ads, listings, or figuring out what to do next. Get a clear Amazon growth plan built for the problems hol...

5. 

   5 Oct 2026 · 9 min

   Amazon Accelerate Breakdown: Real Updates or Recycled News?

   Send us Fan Mail Amazon Accelerate 2026 seller updates cover Seller Assistant AI, Claude integration, global selling, Prime delivery, and multichannel tools. Amazon sellers can connect Seller Assistant data with Claude while new Seller Central tools cover eBay, Shopify, TikTok, Walmart, and global sales. See which Amazon Accelerate announcements are actually new, which sound familiar, and what these seller tools could mean for day-to-day operations. Amazon keeps adding seller tools, but tool...

6. 

   2 Oct 2026 · 6 min

   Amazon Auto Optimization: Should Sellers Trust It?

   Send us Fan Mail Amazon Ads auto optimization was shown at Amazon Accelerate, giving sellers an early look at how Amazon may automate more PPC decisions. This video breaks down the new keyword, bid, and targeting controls Amazon presented and how they compare with existing auto campaigns. It also looks at seller control, PPC automation, search term harvesting, and what this change could mean for Amazon advertisers. Put Amazon’s new ad automation against a real PPC strategy, schedule a call t...

7. 

   1 Oct 2026 · 9 min

   September 2026 Amazon News: Updates on FTC Allegations and More

   Send us Fan Mail Amazon seller updates September 2026 cover FTC ad pricing allegations, Amazon DSP ChatGPT ads, listing changes, and Prime Big Deal Days. Amazon sellers also get Sponsored Brands collection changes, Sponsored Products conversion tools, and a new product quantity variation theme. The roundup covers Seller Assistant AI, Amazon DSP advertising, Q4 promotions, customer acquisition, re-engagement, and Amazon PPC changes. Watch all videos here: US FTC Sues Amazon Over $20bn in Rigg...

8. 

   30 Sep 2026 · 5 min

   New PPC Technique to Get Amazon Reviews...

   Send us Fan Mail Amazon Review Requests ads let eligible US sellers reach recent buyers for ratings and written reviews through Amazon Ads. The new Amazon review request beta uses campaign bidding and budget controls while verified purchasers see review invitations across Amazon. Amazon sellers with products under 1,000 ratings and reviews can test the new review ads through Amazon Ads Agent when the beta opens. Before adding another Amazon ad campaign, get the review and launch strategy che...

9. 

   29 Sep 2026 · 9 min

   How to Solve Cash Flow and Inventory Financing on Amazon

   Send us Fan Mail New Amazon sellers are facing bigger cash flow and financing challenges in 2026, especially when money is tied up in inventory. In this video, Steven Pope explains why his close rate with new Amazon sellers dropped from 33% to 15%, why financing has become a major roadblock, and how My Amazon Guy plans to connect sellers with financing options. He also shares a $15,000 product launch mistake and explains how the right agency support can help sellers avoid expensive errors and...

10. 

    28 Sep 2026 · 43 min

    Amazon SEO & Listing Optimization: The 5-Phase Ranking Strategy

    Send us Fan Mail Amazon sellers can improve product ranking by fixing keyword relevance, listing images, pricing, A+ content, bullet points, and backend search terms. This guide explains how Amazon ranking works, how SEO and PPC support each other, how to find useful keywords, and how to audit a listing for better indexing, clicks, conversions, and organic rank. Book a coaching call with My Amazon Guy: https://bit.ly/4jMZtxu #AmazonSEO #AmazonFBA #AmazonPPC #AmazonSeller #AmazonListingOptim...