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The creator using AI to go viral | Will Weinbach

22 Jul 2026 · 36 min

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Social media strategist Will Weinbach joins Reid Hoffman and Parth Patil to explain how AI agents are reshaping content, distribution, and what a single creator can build. Will had never written a line of code before Parth handed him the tools to start. He traces his path from using ChatGPT to write essays, to vibe coding his own software, to running autonomous remote agents like OpenClaw and Hermes—systems that accumulate skills and memory and improve themselves on the fly. Not knowing how anything works under the hood, he argues, is exactly what lets him experiment without fear of what he…

Podcast

Possible

Reid Hoffman · Tech & Science · English

What if, in the future, everything breaks humanity's way? Possible is an award-winning, weekly podcast that sketches out the brightest version of the future—and what it will take to get there. Hosts Reid Hoffman and Aria Finger take that question to the people building the answer: founders,…

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