Podcast · Business

Running With Wolves

by Savannah Jordan · English · Business

The Running With Wolves podcast is dedicated to helping female founders everywhere scale rapidly through potent marketing & sales strategies. The weekly podcast will feature lessons in marketing, sales, scaling, the mindset behind being an entrepreneur, production strategies, mental tenacity, and so

New episodes: Weekly
Typical length: 44 min
Latest: 12 Oct 2026
Language: English

Latest episode

12 Oct 2026 · 32 minNew

One Push Notification. 1000 Sales in 24 Hours. The Fitness Studio Case Study

She is six months pregnant, opening her sixth studio location and managing a 70-person team. And she is only executing about half of the marketing strategy Savannah gave her. In this episode of Running With Wolves, Savannah breaks down the full case study of her fitness studio client in San Diego, who sent one push notification and made 1,000 sales in 24 hours, then made 100,000 dollars in founding memberships for a studio that had not even opened yet. Here's what this episode covers: Why a studio with tens of thousands of email subscribers, SMS contacts and a solid social following was not…

Play episodeWhatsApp Download

Earlier episodes 29 most recent

S4 · E32 · 5 Oct 2026 · 49 min
She Blew Up a Perfect Life and Built Something Better ft. Áine Rock
Áine Rock had a life that looked perfect on the outside. Beautiful house, two kids, everything in place. And she recognized she was not happy and not fulfilled. So she blew it up. In this episode of Running With Wolves, Savannah sits down with Áine, author of Blow Up Your Life: The Wild Art of Wanting More, co-founder of Savanya Wellness, certified coach and breathwork healer, to talk about what it actually looks like to leave a life that no longer fits, how somatic therapy helped her handle the fallout and what 15 years of marketing experience taught her about building a brand from lived…
S4 · E31 · 28 Sep 2026 · 35 min
Black Friday Is Not a Sale You Announce, It Is a Runway You Build. Here's How.
Most founders start thinking about Black Friday the week before. The ones who actually win it start four weeks out and are already closing sales before they ever make a public announcement. In this episode of Running With Wolves, Savannah walks through the complete Black Friday marketing playbook, the promotion options, the four week countdown and the exact moment you stop teasing and start selling, so that when Black Friday arrives you are converting an audience you already warmed instead of trying to warm and convert at the same time. Here's what this episode covers: Why a massive discount…
S4 · E30 · 21 Sep 2026 · 46 min
You're Already the Prize ft. Serena Kerrigan on Building a Brand and a Book From Radical Self Worth
Serena Kerrigan, known as SFK, is the founder of Let's F cking Date and author of the brand new book Let's F cking Date: Become the Prize, Enjoy the Ride, and Never Settle Again. She is a Duke University graduate, a Forbes 30 Under 30 honoree and the creator and star of Peacock's Older Hotter Wiser. Her book is the dating bible for women who want love, have standards and are done apologizing for either, releasing September 22, 2026. In this episode of Running With Wolves, Savannah sits down with Serena the day before her book launch to talk about building a global brand around radical…
S4 · E29 · 14 Sep 2026 · 36 min
The Brands That Win Q4 Are Not the Ones Who Show Up in October — Here's What They Do Instead
Most founders treat Q4 like a sprint. They show up in October with a discount code and a holiday campaign and wonder why their results feel flat. The brands that actually win Q4 — the ones who sell out, hit their biggest revenue months and build audiences that come back — they started in July. In this episode of Running With Wolves, Savannah breaks down exactly what the Q3 window is for and the three-part audit every founder needs to run right now to make sure they're one of the brands that wins. Here's what this episode covers: • Why Q3 is not a slow season — it's the most important…
S4 · E28 · 8 Sep 2026 · 56 min
"She Co-Founded LNA at 22 With No Plan — Nearly 20 Years Later It's Still Hers ft. Lauren Alexander
In 2006 Lauren Alexander co-founded LNA Clothing in Los Angeles at 22 years old — hand-sewing dresses, selling to boutiques around LA and figuring it out as she went. No business plan. No fashion degree. Just a genuine idea and the delusion of someone young enough not to know how hard it was going to be. Nearly two decades later LNA is still independent, still growing and still entirely hers. In this episode of Running With Wolves, Savannah sits down with Lauren to talk about what building a fashion brand from scratch actually looks like — the early days getting into Barneys, Nordstrom and…
S4 · E29 · 31 Aug 2026 · 30 min
The Era of Faceless Brand Marketing Is Over — Here's What's Replaced It
The brands winning right now are not the ones with the biggest ad budgets or the most polished content. They're the ones with a human face attached to them. In this episode of Running With Wolves, Savannah breaks down why founder forward marketing is not a trend — it's a permanent infrastructure shift in how people decide to buy — and what it actually looks like to build a brand that converts in an era where trust is the only currency that matters. Here's what this episode covers: Why people buy from founders before they buy from brands — and the three reasons trust transfers from person to…
S4 · E30 · 24 Aug 2026 · 1 hr 11 min
She Turned a Chronic Illness Into a Massive Follower Brand — Here's How ft. Gigi Robinson
Gigi Robinson grew up in and out of hospitals with a connective tissue disorder. She could have hidden it. Instead she built her entire personal brand around it — and now has over 500,000 followers, a book deal, and a keynote speaking career. In this episode of Running With Wolves, Savannah sits down with Gigi to talk about what it actually looks like to build a brand from your most vulnerable story, why authenticity without strategy is just oversharing, and what the personal brand era means for every founder listening right now. Here's what this episode covers: Why Gigi never hid her…
S4 · E31 · 17 Aug 2026 · 38 min
Going Viral But Not Making Sales — Here's Exactly What Was Missing and How We Fixed It
Three million views on a single video. And 15K a month in sales. The views were there. The reach was there. The engagement was there. But something was missing — and in this episode of Running With Wolves, Savannah breaks down exactly what it was and how fixing it took a non-toxic kitchenware brand from 15K to 80K per month in six months. This is the full case study. The gaps, the strategy shifts, the crisis moment when their hero product failed, and how the marketing framework that built their revenue also became their lifeboat when everything went sideways. Here's what this episode covers:…
S2 · E30 · 10 Aug 2026 · 48 min
Never Sell Out Your Audience — The Trust Strategy Behind Luke Cook's Personal Brand
Luke Cook has played the devil on Netflix, made millions of people laugh on social media and built a fresh protein company from scratch. And the thread connecting all of it is one thing — he has never sold out his audience. Not once. In this episode of Running With Wolves, Savannah and Luke dig into what it actually means to build trust with an audience before you ever ask them to buy, why entertainment first and ad second is the formula that makes marketing feel effortless and what the K-Y Jelly ad that almost made Luke physically ill can teach every founder about warming up your audience…
S4 · E26 · 3 Aug 2026 · 39 min
Your Content Goes Viral and Your Bank Account Doesn't Move — Here's Exactly Why
You look at the millions of views you're racking up and then you look at your bank account — and the zeros don't match. Not even close. That gap has a name. And in this episode of Running With Wolves, Savannah explains exactly what's causing it and how to fix it. Gen Z marketing gets you seen. Millennial marketing gets you paid. And if all you have is one of them you are leaving serious money on the table. Here's what this episode covers: Why going viral without a buyer's journey just creates frustrated founders and abandoned carts The difference between Gen Z top of funnel content and…
S4 · E28 · 27 Jul 2026 · 44 min
How to Market a Feeling Not a Ticket — The Deeply Worthy Event Strategy ft. Bridjet Morris
Bridjet Morris doesn't sell tickets. She sells transformation. She sells the feeling of being in a room with women who are willing to go there — to share the mess, the divorce, the postpartum, the business failure — alongside the wins, the glamour and the celebration. And that feeling has built a multi-six-figure event company that has taken women from Michigan to London almost entirely on word of mouth. In this episode of Running With Wolves, Savannah sits down with Bridjet, founder of Deeply Worthy, to talk about what it actually looks like to build a brand around a feeling, how she…
S4 · E27 · 20 Jul 2026 · 55 min
How to Turn Your Authentic Personal Brand Into Multiple Revenue Streams ft. Hannah Huante
Hannah Huante built her personal brand on one idea — unapologetic realness. Sharing fashion alongside mental health. Showing the glamorous parts and the hard parts. And that duality built a community that trusted her enough to follow her into an agency, a podcast and a physical content creation studio. In this episode of Running With Wolves, Savannah and Hannah dig into what it actually means to monetize realness without losing it — and why the founders and creators who win are the ones willing to be honest about what they choose to be honest about, repeat themselves endlessly, and keep…
S4 · E26 · 13 Jul 2026 · 26 min
You're Paying for Content to Go Out — Not Content Built to Sell. Here's the Difference.
Content going out and content built to make someone buy are two completely different things. Two completely different strategies, two completely different skill sets and two completely different intentions. And most founders — and most agencies — only know how to do one of them. In this episode of Running With Wolves, Savannah breaks down a full client case study that proves exactly why. Her client had a 4 to 5K per month agency, beautiful consistent content and zero new clients to show for it. One week after implementing Savannah's strategy she made 60K in 24 hours — with no agency, less…
S4 · E27 · 6 Jul 2026 · 1 hr 3 min
She Pre-Sold a Product That Didn't Exist Yet — And Built an 8-Figure Wellness Brand ft. Jesrina Arshad
Jesrina Arshad didn't have money for marketing. She didn't have a product yet. What she had was four years of trust built through pure education — no selling, no pitching, just genuinely helping her audience understand an ancient Malaysian herb called pegaga. So when she finally asked her community to pre-pay for a product that wouldn't ship for three months, she sold out 250 units in two weeks. With zero marketing spend. In this episode of Running With Wolves, Savannah sits down with Jesrina Arshad, founder and CEO of PurelyB, to talk about healing a decade of chronic health issues in one…
S1 · E26 · 29 Jun 2026 · 45 min
How to Build More Than One Business Without Spreading Yourself Too Thin ft. Shannon Matson
Most founders are told to niche down and stay in one lane. But what happens when you have more than one passion — and the skills to build more than one thing? In this episode of Running With Wolves, Savannah sits down with Shannon Matson, founder of The Social Bungalow and Bungalow Coffee Co., to talk about the real mechanics of being a multi-passionate founder. How to know when your first business is ready to run without you. How to find the through line that ties completely different brands together. And why the permission to sit with a big decision — instead of jumping immediately — might…
S4 · E25 · 22 Jun 2026 · 27 min
The Brands That Printed Money in Q2 vs the Ones That Spent Millions Insulting Their Buyers
Two brands doing $46 billion in revenue combined spent millions of marketing dollars insulting the exact people responsible for the majority of that revenue. Five other brands made their buyers feel so seen that their comment sections looked nothing like comment sections for products — they looked like communities. In this episode of Running With Wolves, Savannah breaks down the Q2 marketing campaigns that got it right and the ones that got it catastrophically wrong — and what every founder needs to take from both. Here's what this episode covers: • The difference between marketing to a…
S4 · E25 · 15 Jun 2026 · 44 min
Your Competitor Is Stealing Your Sales — And Your Marketing Is the Reason Why
Your buyer showed up to your marketing ready to hand you their payment info. And your marketing sent them to your competitor without you knowing it. Not because your marketing is bad — because it's actually really good. You created the demand, built the urgency and did 80% of the work it takes to create a sale. And then you went silent on the one sentence that closes the loop. In this episode of Running With Wolves, Savannah breaks down exactly why this is happening, what specifically is broken and the one fix you can implement today to stop handing your competitor the sales that should be…
S4 · E21 · 8 Jun 2026 · 46 min
The Level Your Marketing Is Operating At Is the Only Level You're Getting Invited Into
The competitor who keeps showing up at the events you should be at, getting the press placements you want, and being invited into rooms you've been trying to get into — their product probably isn't better than yours. Their work isn't sharper. They haven't been in the game longer. The only difference is their marketing is doing things yours isn't. In this episode of Running With Wolves, Savannah breaks down why most marketing is mono-marketed — built to open exactly one door — and how to restructure your marketing strategy so it opens doors to press, partnerships, speaking stages, investor…
S4 · E19 · 1 Jun 2026 · 44 min
The Economy Didn't Slow Your Sales — Your Marketing Did
If your sales have slowed down and you're blaming the economy, this episode is for you. The economy is not the reason your sales have slowed. The economy is the reason you can finally see what your marketing was always doing — just under pressure. In this episode of Running With Wolves, Savannah makes the case that market share transfers in tight economies do not reverse when the economy loosens — which means right now is the time to dial in your marketing or feel the consequences of not doing that for the remainder of your career as a business owner. Here's what this episode covers: Why the…
S4 · E20 · 26 May 2026 · 41 min
She Was About to Quit Her Business — One Strategy Change Later She Made $600K in 6 Months
She had been building her brand for five or six years. She was going viral every single week. People were begging for her product in the comments. And she was stuck at 15 to 20K months, had already cut 80% of her expenses and was ready to walk away. Twelve months after that conversation, she made almost $300,000 in 90 days. In the second half of 2025 alone, she made $600,000 in sales — up from $180,000 in the first half. And she did it without changing her product, her price, her audience or her ad spend. In this episode of Running With Wolves, Savannah breaks down the full case study — what…
S4 · E19 · 18 May 2026 · 51 min
Are You Committed to the Path You Chose — Or Committed to Comparison?
The CEOs you're watching aren't doing it on luck or talent. They're doing it on years of commitment to massive goals that looked completely unrealistic from where they started. The luck the world attributes to them is the byproduct of years they put in when no one was watching. In this episode of Running With Wolves, Savannah shares the four questions she was asked at the Forbes 30 Under 30 Summit and the answers she wishes someone had given her years ago — before polite advice almost cost her the next level of her business. Here's what this episode covers: Why the permission to stop is the…
S4 · E18 · 11 May 2026 · 50 min
Polarizing vs Alienating — Why Most Brands Can't Tell the Difference
Most brands think they're being polarizing. They're being lazy. There's a difference between a take that splits opinion on something your audience cares about — and a take that crosses their values entirely. One pulls your highest value buyer closer. The other pushes them out of the room quietly, and you won't see it in your data until six months later when a launch underperforms and no one on your team can explain why. In this episode of Running With Wolves, Savannah uses the Wall Street Journal's Emma Grede headline as a real time case study to break down exactly where that line is — and…
S4 · E17 · 4 May 2026 · 47 min
Your Biggest Threat to Scaling in 2026 Isn't AI — It's How You're Using It
Most founders think AI is the threat to their business. It's not. The real threat is that you are using AI to build a brand that AI itself could have built — optimized, replaceable and completely forgettable. In this episode of Running With Wolves, Savannah breaks down everything that has changed about how buyers find brands and make purchasing decisions in 2026, why 38% of shoppers are already using AI to decide what to buy, and exactly how she runs her entire content engine off AI while her sales have grown 50% year over date. Here's what this episode covers: • Why your buyers aren't…
S4 · E16 · 27 Apr 2026 · 29 min
Good Marketing, Bad Marketing and One Campaign That Almost Ruined a Brand
Some marketing campaigns stop you mid-scroll and make you think — that was genius. Others make you wonder how it ever got approved. In this episode of Running With Wolves, Savannah breaks down four real world marketing campaigns — the good, the bad and the truly wild — and what every single one of them teaches us about buyer psychology, modern brand building and where marketing is heading. From a sales coach who built massive trust by literally showing people how she thinks, to a salon owner whose consultation videos became a triple threat of virality, engagement and conversions, to a Real…
S2 · E15 · 20 Apr 2026 · 32 min
Marketing Isn't About Selling — It's About Access (What a St. Jude's Summit Taught Me)
Most founders think marketing is about getting clients and making sales. But after sitting in a room with Olympic gold medalists, ex-Google executives and some of the most powerful female founders in the nation at an invite-only St. Jude's summit — Savannah realized something much bigger. Marketing is about access. Access to rooms, people, opportunities and influence. And the life you end up living is shaped by the conversations you get invited into. In this episode of Running With Wolves, Savannah shares her personal reflections from the Legacy of Hope summit and what it made her realize…
S4 · E14 · 13 Apr 2026 · 29 min
She Made $70K in 12 Hours By Changing Two Things in Her Marketing
Her previous launch record was $70,000 in an entire weekend. After two marketing changes she hit that number in the first 12 hours. No new products. No ads. Same audience. Same amount of content. Just a completely different understanding of what her buyers actually needed to hear to purchase. In this episode of Running With Wolves, Savannah shares a hot off the press client case study — an Australian rave wear apparel brand that went from a revenue rollercoaster of 15-50K on non-launch months to 60K in her first month, then shattered her launch record, all from two content pillars added to…
S4 · E13 · 7 Apr 2026 · 43 min
Stop Guessing What to Post — Your Audience Is Already Telling You What They Want to Buy
What should I post today? What will make people buy? Why aren't people converting? These are questions most founders ask themselves constantly. But the answers already exist in your business — you just haven't learned how to extract them yet. In this episode of Running With Wolves, Savannah busts the biggest market research myths and walks through exactly how to use your market research and marketing and sales data together to build a strategy that creates consistent, predictable revenue — whether you're making 15K a month or 500K a month. In this episode: Why most founders are collecting…
S4 · E12 · 30 Mar 2026 · 29 min
I Paid $15,000 to Get in a Room With 7-9 Figure Founders — Here's What They Said
Most of the conversations that have shaped Savannah's business didn't happen online. They happened behind closed doors, in rooms that cost a lot of money to get into. In this episode of Running With Wolves, she breaks down what was actually being discussed in a mastermind of 30 seven to nine figure entrepreneurs — from the start/stop/double down exercise that almost every founder answered the same way, to the one word that defined every single woman's 2026. In this episode: Why almost every seven to nine figure founder said marketing was their number one priority The zone of genius principle…
S4 · E12 · 23 Mar 2026 · 34 min
I Cut My Client's Website Traffic in Half — Her Sales Doubled
More traffic should mean more sales. At least that's what most people think. In this episode of Running With Wolves, Savannah walks through a full case study of her Italian tourism client — ranked number one on Google, strong brand awareness, full marketing team — whose sales were not reflecting any of it. Instead of increasing their traffic, Savannah cut it in half. And their sales doubled. This episode breaks down exactly why, and what you can apply to your own marketing right now. Why attention does not equal intent — and what the Super Bowl proves about it How to diagnose whether you…

About Running With Wolves

Running With Wolves is a English business podcast from Savannah Jordan. Melo plays each episode straight from the publisher's own feed — no ads added, no account needed — and remembers where you stopped, in this browser only.

Publisher: Savannah Jordan
Language: English
Category: Business
New episodes: Weekly
Typical length: 44 min
Latest episode: 12 Oct 2026
Feed: RSS — paste into any podcast app
Apple Podcasts: podcasts.apple.com/podcast/id1705429014
Rights: 2023

RSS feed Apple Podcasts

More English business

Take it with you

The Melo app keeps playing with the screen off, works in the car and on your watch, wakes you to your station, and browses the whole catalogue offline. Free, no ads, no account.