6 May 2026 · 1 hr 19 min
Ep 2 – Selling to the C-Suite How To Break Into Big Accounts with Romans Ivanovs & Tudor Dumitrescu
The conversation covers the transition from an introduction to the background of the guest, Romans Ivanovs, to his experience with outbound sales and the challenges he faced. It delves into the impact of accent and communication, the viability of outreach for branding agencies, and strategies for shortening sales cycles for complex sales. The discussion also explores the process of winning bigger clients and building effective sales systems, emphasizing the synergy between content and outbound sales. The conversation covers the expansion of audience appeal, the execution of outbound…
