Custom Case Coach is founded by former BCG consultant Ian Glennon. Through coaching and training, Ian helps candidates prepare for consulting interviews at firms like McKinsey, BCG, Bain, and other top consultancies.
The Consulting Offer Blueprint podcast shares Ian’s frameworks, case strategies, a
Most candidates approach case interviews like an exam: memorize revenue vs. cost, fixed vs. variable costs, and a handful of standard frameworks. But MBB interviewers aren't testing how well you memorized case prep — they're testing whether you can actually think like a consultant. Ian Glennon (Custom Case Coach) and Gero Wahrenburg (Carma Consulting) break down what strong candidates do differently, how to choose the right case coach, and why much of the standard case-prep advice only gets candidates so far. They also put ChatGPT to the test on a real case prompt — and dissect exactly where…
You're almost certainly frameworking wrong. How do I know? I've worked with 1,000+ candidates over 5 years. You need to stop memorizing frameworks. That's how I aced all 8 of my interviews while at NYU Stern and it's one reason my candidates have such a high success rate. We dive into the beginning of the mindset shift in this workshop. Want the full mindset shift? You can access my course here: https://www.customcasecoach.com/courses/360-degree-consulting-recruiting-course
Recording from a live workshop with Leland. Here I run through the most important things to remember for the interviews themselves. This is just an overview. You can get the full course (and all my insights!) here: https://www.customcasecoach.com/courses/360-degree-consulting-recruiting-course
Recording from a live workshop with Leland. Here I run through the most important things to remember when recruiting, covering everything up to getting an interview. This is just an overview. You can get the full course (and all my insights!) here: https://www.customcasecoach.com/courses/360-degree-consulting-recruiting-course
See how every case type connects and interacts with each other. Instead of viewing cases in a vacuum, you need to look at how they can lead into each other and come from each other. This is one video in Custom Case Coach's Interview Mastery Course: https://www.customcasecoach.com/courses/full-interview-mastery-course
Welcome to Consulting Knowledge : Our weekly series where we Deep dive into industries, business models, and core concepts you need to understand to ace your interviews and thrive as a consultant.============================================== Financial services cases intimidate candidates because the industry feels opaque. It shouldn’t. In this episode, we simplify the logic behind banking and financial services cases: • How commercial banks generate profit • Net interest margin and spread economics • Risk, capital requirements, and regulation • Investment banking vs asset management • Why…
Welcome to Consulting Mindset Shifts : Every Monday we bring big ideas and mental models to reshape how you think about your consulting recruiting journey and your interviews. ============================================== Candidates who can size markets and crack profitability cases go completely blank when asked "why do you want to work here?" This episode covers the psychology behind that freeze, why the behavioral portion is 50% of your grade but only needs 10–20% of your prep time, and how to treat your stories like jazz improvisation instead of a script you recite from memory. 🎓 360°…
Welcome to Consulting Knowledge : Our weekly series where we Deep dive into industries, business models, and core concepts you need to understand to ace your interviews and thrive as a consultant. ============================================== Amazon’s acquisition of Whole Foods wasn’t about groceries. It was about logistics, last-mile distribution, and physical infrastructure. In this episode, we unpack: • The real strategic logic behind the deal • Brick-and-mortar as logistics infrastructure • Omnichannel strategy • Last-mile economics • How to analyze strategic acquisitions in cases Great…
Welcome to Consulting Mindset Shifts : Every Monday we bring big ideas and mental models to reshape how you think about your consulting recruiting journey and your interviews. ============================================== Most candidates over-invest in behavioral prep too early and end up sounding scripted by interview day. In this episode, we break down the real preparation sequence: -why you should delay story scripting until 2–3 weeks out -why networking is a numbers game (20% vs 70% interview odds) -how to build a flexible story matrix that holds up under any prompt, including…
Welcome to Consulting Knowledge : Our weekly series where we Deep dive into industries, business models, and core concepts you need to understand to ace your interviews and thrive as a consultant. ============================================== Pharmaceutical companies look wildly profitable — until the patent expires. In this episode, we break down the true economics of pharma and why the “patent cliff” is one of the most important structural risks in the industry. We cover: • How drug development economics actually work • R&D cost structures and risk profiles • The lifecycle of a…
Welcome to Consulting Mindset Shifts : Every Sunday we bring big ideas and mental models to reshape how you think about your consulting recruiting journey and your interviews. ==============================================This episode is not a beginner overview. It is a high-level breakdown of how elite candidates approach technology-focused consulting interviews inside BCG Platinion, McKinsey Digital, Bain Vector, and other tech practices within top-tier strategy firms. The discussion is based on a one-hour deep dive into a real Tech Due Diligence case led by Ian Glennon, dissecting how to…
Welcome to Consulting Knowledge : Our weekly series where we Deep dive into industries, business models, and core concepts you need to understand to ace your interviews and thrive as a consultant. ============================================== When entering a new market — especially something capital-intensive like EVs — companies face a critical strategic decision: Build internally. Acquire. Or partner. In this episode, we break down: • When internal build makes sense • Acquisition logic and integration risk • Strategic partnerships and capital sharing • Control vs speed trade-offs • How…
Watch Case Leadership in Action (Ian Glennon Solving Korean OEM) Welcome to Decoding the Interview: A weekly behind-the-scenes breakdown of what interviewers are actually testing in case and fit interviews, and how to ace your interview. ============================================== We take a real-style case (“Korean OEM”) and break down how leadership actually shows up in practice. Where control is gained, where it’s lost, and what top candidates do differently in real time. This builds directly on the Case Leadership mindset episode. 🎯 Full 360° Consulting Recruiting Course 🎥 …
Welcome to Consulting Mindset Shifts: Every Sunday we bring big ideas and mental models to reshape how you think about your consulting recruiting journey and your interviews. ============================================== Strong candidates don’t just answer questions — they lead the case. This episode shows how to think in pathways, navigate branches, and continuously re-structure the problem as new information appears. This is the difference between “good” and “hire”. 🎯 Full 360° Consulting Recruiting Course 🎥 YouTube Mock Cases & Strategy 🔗 Connect on LinkedIn
Welcome to The Recruiting Playbook : Our weekly series where we discuss tactical strategies to get interview invites, referrals, and ultimately, offers. ==============================================Writing 40–50 unique cover letters manually is a waste of time. But copying and pasting the same generic letter will get you rejected. In this episode, we break down how to mass produce high-quality consulting cover letters using the “Frankenstein method” — modular writing that scales without sacrificing precision. We cover: • Why writing from scratch every time is inefficient • How to build…
Welcome to Consulting Knowledge : Our weekly series where we Deep dive into industries, business models, and core concepts you need to understand to ace your interviews and thrive as a consultant. ============================================== The auto industry looks massive — but structurally it’s brutal. High fixed costs. Cyclical demand. Price pressure. Capital intensity. In this episode, we unpack: • Why scale doesn’t guarantee profits • The role of labor and union dynamics • Platform economics and manufacturing leverage • EV transition risk • Supply chain exposure • Why autos frequently…
Welcome to Decoding the Interview: A weekly behind-the-scenes breakdown of what interviewers are actually testing in case and fit interviews, and how to ace your interview. ============================================== Math in case interviews isn’t about calculation — it’s about structure, clarity, and communication. This episode breaks down how to set up, execute, and present math cleanly under pressure. This builds directly on the Case Template episode. 🎯 Full 360° Consulting Recruiting Course 🎥 YouTube Mock Cases & Strategy 🔗 Connect on LinkedIn
Welcome to Consulting Mindset Shifts: Every Sunday we bring big ideas and mental models to reshape how you think about your consulting recruiting journey and your interviews. ============================================== Your structure isn’t just mental — it’s physical. This episode breaks down how to organize your page, track information, and avoid losing the thread mid-case. Messy notes = messy thinking. 🎯 Full 360° Consulting Recruiting Course 🎥 YouTube Mock Cases & Strategy 🔗 Connect on LinkedIn
Welcome to The Recruiting Playbook : Our weekly series where we discuss tactical strategies to get interview invites, referrals, and ultimately, offers. ============================================== Most resume bullet points are empty calories. They sound busy. They sound impressive. But they don’t prove impact. In this episode, we break down how to write calorie-dense bullet points that signal consultant-level thinking: • The difference between tasks and outcomes • Why “responsible for” kills credibility • The structure of a high-impact consulting bullet • Quantifying results without…
In this episode, Ian Glennon — ex-BCG consultant and founder of Custom Case Coach — takes live cases from the Hunger Warriors community. No prep. No script. Just real cases, real pressure, and real-time problem solving. If you want to see what strong case performance actually looks like from the inside, this is it. The case can be found in the 360° Consulting Recruiting Course at Custom Case Coach
Welcome to Consulting Knowledge : Our weekly series where we Deep dive into industries, business models, and core concepts you need to understand to ace your interviews and thrive as a consultant. ============================================== When competitors attack, most companies respond emotionally — and destroy value. In this episode, we unpack smarter competitive strategy: • When to fight vs when to reposition • Price wars and margin collapse • Strategic signaling and deterrence • Capacity moves and defensive plays • How consultants analyze competitive battles Not every battle is worth…
Welcome to Decoding the Interview: A weekly behind-the-scenes breakdown of what interviewers are actually testing in case and fit interviews, and how to ace your interview. ============================================== Charts aren’t the problem — your approach to them is. This episode breaks down how to read exhibits, extract insight quickly, and integrate them into your case flow without losing structure. If charts slow you down, this fixes it. 🎯 Full 360° Consulting Recruiting Course 🎥 YouTube Mock Cases & Strategy 🔗 Connect on LinkedIn
Welcome to Consulting Mindset Shifts: Every Sunday we bring big ideas and mental models to reshape how you think about your consulting recruiting journey and your interviews. ============================================== Most candidates prepare frameworks. Then collapse when the case actually starts moving. This episode breaks down the full case flow — from structuring to exhibits to synthesis — and where candidates lose control. If your performance feels inconsistent, this is the missing layer. 🎯 Full 360° Consulting Recruiting Course 🎥 YouTube Mock Cases & Strategy 🔗 Connect on…
Welcome to The Recruiting Playbook: Our weekly series where we discuss tactical strategies to get interview invites, referrals, and ultimately, offers. ============================================== Most consulting resumes fail in the first six seconds. Not because the candidate isn’t smart — but because the resume is structured like a student document, not a consulting deliverable. In this episode, we break down the architecture of a killer consulting resume: • The 6-second recruiter scan (and how to survive it) • Why formatting is a strategic decision • The difference between tasks and…
Welcome to Consulting Knowledge : Our weekly series where we Deep dive into industries, business models, and core concepts you need to understand to ace your interviews and thrive as a consultant. ============================================== The Iran war isn’t just geopolitical — it’s breaking the global aviation system. In this episode, we break down how the conflict is affecting the Airline industry. We use the current crisis to talk in depth about the airline industry, helping you understand the business better for your case interviews AND the current context affecting them. You’ll…
Welcome to Decoding the Interview: A weekly behind-the-scenes breakdown of what interviewers are actually testing in case and fit interviews, and how to ace your interview. ============================================== Two industries. Completely different economics. In this episode, we break down dental services and food delivery cases to show how structuring profitability cases must adapt to business model realities. We cover: • Fragmented vs platform-based markets • Pricing power and competition • Labor-driven vs technology-driven margins • What interviewers are testing in each scenario…
Welcome to Consulting Mindset Shifts: Every Sunday we bring big ideas and mental models to reshape how you think about your consulting recruiting journey and your interviews. ============================================== Most profitability cases go wrong in the first five minutes. Candidates jump into cost-cutting before diagnosing revenue. In this episode, we break down: • The structural difference between revenue and cost problems • How to avoid premature cost analysis • Diagnosing price vs volume drivers • When cost is actually the right lever Profitability isn’t about listing buckets —…
Welcome to The Recruiting Playbook : Our weekly series where we discuss tactical strategies to get interview invites, referrals, and ultimately, offers. ============================================== Most networking messages get deleted. Not because candidates aren’t smart — but because they don’t understand how consultants think. In this episode, we dissect real LinkedIn messages sent to an ex-BCG consultant and break down: • Why generic “can we chat?” messages fail • The cognitive load mistake most candidates make • Why asking for a referral in your first message kills credibility • The…
About The Consulting Offer Blueprint: Strategy, Cases & MBB-Level Thinking
Custom Case Coach is founded by former BCG consultant Ian Glennon. Through coaching and training, Ian helps candidates prepare for consulting interviews at firms like McKinsey, BCG, Bain, and other top consultancies.
The Consulting Offer Blueprint podcast shares Ian’s frameworks, case strategies, a
The Consulting Offer Blueprint: Strategy, Cases & MBB-Level Thinking is a English business podcast from Custom Case Coach | Ian Glennon. Melo plays each episode straight from the publisher's own feed — no ads added, no account needed — and remembers where you stopped, in this browser only.
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