Podcast · Arts & Books

The Glossy Beauty Podcast

The Glossy Beauty Podcast is the newest podcast from Glossy. Each episode features candid conversations about how today’s trends, such as CBD and self-care, are shaping the future of the beauty and wellness industries. With a unique assortment of guests, The Glossy Beauty Podcast provides its listen

New episodes: Weekly
Typical length: 36 min
Latest: 8 Oct 2026
Language: English

Latest episode

8 Oct 2026 · 27 min

Why does this Estée Lauder-owned brand keep reformulating its hero products?

What if new product development didn’t have to be so complicated and expensive? NIOD, the second brand from Estée Lauder-owned Deciem, entered Sephora in August with an NPD tactic borrowed from tech companies like Apple. “NIOD is all about high science and high tech, and then bringing it to the consumer in as simple of a way as possible,” Amy Bi, vp of global brand at Deceim, told Glossy. “It's very similar to an iPhone. As technology within skin care evolves, as research evolves, we simply upgrade our products.” For example, NIOD’s best-selling Copper Amino Isolate 3 1:1 (CAIS) serum is on…

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Earlier episodes 29 most recent

1 Oct 2026 · 35 min
Veteran exec Jaimee Holmes unpacks ‘eye patch gate’ and why innovation spurred Fel Beauty’s quick Sephora sell out
Over the past week, the internet has been ablaze discussing the beauty industry’s biggest controversy of the year. From social media to global news outlets, everyone is talking about something that’s been dubbed "eye patch gate." Around September 17, several beauty brands, including Fenty Beauty, Glow Recipe and Huda Beauty, began to tease the release of products that appeared to be almost identical. A small plastic jar that twisted to reveal a freshly sliced hydrogel eye mask. What was meant to be a first-of-its-kind innovation from each of the brands ended up looking more like an April…
24 Sep 2026 · 36 min
How to make it in Sephora with Ilia Beauty founder Sasha Plavsic
What does it take to thrive within the notoriously competitive world of Sephora? In many ways, Ilia Beauty is a case study in success in America’s biggest specialty beauty retailer. The brand has thrived within Sephora for a decade and makes the retailer’s No. 1 mascara, and Ilia founder Sasha Plavsic helped to architect the industry-leading "Clean at Sephora" program. “Going into Sephora was really a game changer [for Ilia],” Plavsic told Glossy. “That's when the business really took off.” But that doesn’t mean it’s been easy. “You have one shot, more or less, to prove that you can do what…
17 Sep 2026 · 40 min
Why Allure Best of Beauty is 'the only seal that matters' and how to get your product on it
What does it take to win Allure’s Best of Beauty awards? In today’s episode of the Glossy Beauty Podcast, Allure editor-in-chief Jessica Cruel sits down with host Lexy Lebsack to unpack the ins and outs of its prestigious beauty awards program, including how beauty and wellness brands can better appeal to her team of editors. Launched in 1996, five years after the first issue of Allure hit newsstands, the annual Best of Beauty awards anoints the best products across dozens of categories with its coveted Best of Beauty seal. “The seal can be licensed, so you can put it on your packaging, you…
10 Sep 2026 · 26 min
Mary van Praag doubled Milani Cosmetics annual sales to $250 million in five years. Now she’s ready to double them again.
Helmed for the past six years by veteran beauty executive Mary van Praag, 25-year-old mass beauty mainstay Milani Cosmetics is in the midst of meteoric growth. In today’s episode of the Glossy Beauty Podcast, van Praag sits down with host Lexy Lebsack to discuss Milani’s growth engine, including the tactics and retail partnerships she’s betting on to reach $500 million in annual sales in the next three years.
3 Sep 2026 · 28 min
How Lorne Lucree used a beauty playbook to disrupt the allergy aisle with Wizard Wellness
CPG disruptors have entered just about every legacy category over the past few years in hopes of capturing bored consumers looking for more interesting everyday products. We’ve seen this play out across dandruff shampoo, toothpaste and mouth wash, supplements, sunscreen, and, most recently, the allergy aisle. “We did a ton of consumer work up front, probably too much, pulling research reports, data and our own survey of 600 consumers, and what we realized was that there is a huge experience and efficacy gap,” Loren Lucree, the CEO and founder of 9-month-old allergy-care brand Wizard…
27 Aug 2026 · 36 min
Is makeup back? Celeb makeup artist Jamie Greenberg unpacks what’s next
There’s an interesting tension happening in the beauty industry today around makeup. Last year, consumer beauty publications and industry executives heralded 2026 as the year bold, maximalist makeup would return. Top publications predicted a shift away from the persistent "clean girl aesthetic" that entered the zeitgeist around 2021 toward bolder, brighter makeup. Meanwhile, executives from Sephora, Ulta Beauty and Revlon told Glossy they were betting big on a return to more expressive makeup in 2026. But that hasn’t happened at scale – at least not yet. Instead, sales at conglomerates that…
20 Aug 2026 · 33 min
Why Midi Health is expanding into 'hormone-informed skin care' with Chief Medical Officer Dr. Kathleen Jordan, MD
Midi Health is betting on topical skin care and body care as it diversifies its telehealth offerings to capture more women. “Women in midlife go through amazing changes with their hormones, … [and] our skin care needs actually change over time with our hormone evolution,” Dr. Kathleen Jordan, MD, chief medical officer of Midi Health, told Glossy. “I usually talk about [this care expansion] as ‘hormone informed skin care’ because that's really what the market's been lacking.” That is, skin care that treats a variety of skin concerns that can develop in mid-life such as dryness, loss of…
13 Aug 2026 · 32 min
The ‘ins and outs’ of branded events with Bilal Kaiser
Behind every great in-person beauty or wellness event is an invisible team of insiders that has engineered the gathering for maximum impact. Bilal Kaiser, the founder and principal of Agency Guacamole, is one of those insiders. Kaiser and his team have produced events for leading retailers and brands like Olive Young, NYX, Therabody, Matrix, Redken, Ole Henriksen, Evereden and many more. Kaiser is a former L’Oréal Group executive and marketing instructor at UCLA and NYC’s General Assembly. He launched Agency Guacamole in 2016, a boutique communications agency based in Los Angeles and New…
6 Aug 2026 · 37 min
How awards show beauty partnerships between artists, brands and celebs come together, with PRTNRS’ Marissa Alfe and Lauren FitzGerald
Have you ever wondered how awards show beauty partnerships come together to create big, splashy red carpet moments that seem to reverberate across social media for weeks or months? Award season partnerships are big business for everyone involved: the celebrity, who may be fulfilling, or courting, a spokesperson deal; beauty and lifestyle brands, which are often promoting a new product or simply seeking brand awareness; and professional artists, who are oftentimes the glue that holds it all together. In today’s episode of the Glossy Beauty Podcast, host Lexy Lebsack interviews beauty industry…
30 Jul 2026 · 32 min
How Ulta Beauty is reaching Gen Zalpha teen boys through first men’s masstige fragrance launch
Teen boys have become an increasingly important consumer demographic over the past few years thanks, primarily, to their insatiable appetite for fragrance. This includes the accumulation of "fragrance wardrobes," where users rotate their fragrances daily based on mood and occasion, often selecting from a robust collection of both designer and dupe scents. Teen boys also care about their fragrance atomizers and save for niche fragrances that signal access and knowledge about the category. Much of this stems from TikTok or Reddit, where "fragheads" — short for "fragrance heads" — follow the…
23 Jul 2026 · 27 min
Tower 28 spent $200k on an interactive billboard. Was it worth it?
As competition in the beauty industry heats up, leaders are looking for new ways to stand out. “I've worked in beauty for 24 years now, and I don't think I've ever seen it more competitive than it is right now,” Amy Liu, CEO and founder of Tower28, told Glossy. “Maybe in five more years, I'll say that again. Who knows, right? But it feels like we are at a real peak right now, and a bubble of sorts.” In a lot of ways, the industry is moving away from speaking at consumers and leaning into a two-way dialogue — but what does that look like for out-of-home advertising? In June, Tower28 gave the…
16 Jul 2026 · 37 min
Gregg Renfrew is courting Gen Z with Beecee, but do young people care about clean beauty?
The beauty industry disruptor that brought clean beauty into the mainstream is back with a shiny new brand concept. Gregg Renfrew, the entrepreneur behind Beautycounter and Counter, is launching her third beauty brand on September 1 in an effort to reach consumers ages 14 to 30. The brand is called Beecee and, in a lot of ways, is an iteration of now-defunct Beautycounter. The line will launch direct-to-consumer with lip gloss, skin balm and face mist at premium price points. The company is currently in the midst of a community meet-up tour — hosting events with Renfrew in Nashville, New…
9 Jul 2026 · 47 min
What makes a successful pop-up? (RERUN)
To discuss what makes a successful retail pop-up, Glossy is joined by three powerhouse executives in today’s roundtable episode: Jacquelin Barrett, Patrick Ta Beauty svp of marketing; Matte Projects president Neda Whitney; and Michelle Lee, chief brand officer at Front Row Group, fractional CMO of Landing International and former editor-in-chief of Allure magazine.
2 Jul 2026 · 26 min
How Supergoop CMO Lauren Weinberg is tackling Amazon and TikTokShop amid channel mix expansion
It’s tough to compete with Supergoop, the sunscreen startup that entered the market in 2006 and quickly became the industry darling before selling to private equity firm Blackstone in 2021. In many ways, the company created the modern sunscreen playbook by marketing it as skin care, not sun care. “[Supergoop started] with the mission of really transforming the SPF category, so that people wouldn't think of it as a seasonal thing,” Lauren Weinberg, chief marketing officer of Supergoop, told Glossy. “The way the brand did that was really by coming out with formulas that debunked, I would say,…
25 Jun 2026 · 36 min
How Nutrafol CEO Cindy Gustafson is reaching men, growing retention with tech and plotting expansion
Cindy Gustafson has checked off a laundry list of accomplishments during her first 18 months as CEO of Nutrafol. This includes an app launch designed to improve retention and a product release tailored to reach one of its smallest customer demographics in men over 50. These rollouts happened while she led the team toward double-digit growth during 2025, her first full year as CEO, on a path to soon reach $1 billion in annual sales. “You need a real commitment to delivering on something someone actually needs [in order to win this category],” Gustafson told host Lexy Lebsack. “We actually…
18 Jun 2026 · 37 min
Inside Revlon’s comeback bet on fragrance with president Amber Garrison
11 Jun 2026 · 32 min
How execs from Ulta Beauty, Tarte and Beekman 1802 are implementing AI into workflows
How are beauty and wellness business leaders actually using AI today? That was the question posed to three longtime industry executives on stage during Glossy’s annual E-Commerce Summit in Miami Beach earlier this month — and the answers may surprise you. For example, Jenna Manula Linares, vp of digital marketing and TikTok Shop at Tarte Cosmetics, has recently added 15-minute team check-ins at the end of each weekly meeting that require staffers to share how they used AI that week and whether or not it was successful. “We're creating a culture of experimentation,” she said. “So, what I…
4 Jun 2026 · 36 min
UTA's Daniel Landver knows what makes an influencer brand work
Daniel Landver is the head of UTA's creators product group — a role most people may not even realize exists. While his job keeps him behind the scenes, Landver is behind some of the buzziest brand launches of the past decade. Think: Patrick Starrr's One/Size, Alex Cooper's Unwell (beverages), Mikayla Nogueira's POV Beauty and Alix Earle's recently launched Reale Actives, to name a few. Much has changed in the 10 years since Landver began working in the creator economy. During his conversation with co-host Sara Spruch-Feiner for the Glossy Beauty Podcast, he discusses how the creator-brand…
28 May 2026 · 32 min
Is agentic shopping the next big thing in beauty? Sephora and Ulta are betting yes
Artificial intelligence is the undisputed main character of 2026, showing up everywhere from the wedding industry to perfume creation. But even while AI’s place in society remains contentious — in the buzzy “The Devil Wears Prada 2,” AI is a bigger antagonist than Miranda Priestly — beauty brands and retailers are rushing to adopt AI into their platforms. That includes two of beauty’s major players, Sephora and Ulta. In March, Sephora announced an integration of its app within ChatGPT, while Ulta Beauty announced its own artificial intelligence integration via a partnership with Google…
21 May 2026 · 50 min
L'Oréal-owned Lancôme is leveraging longevity in prestige skin care under veteran exec Vania Lacascade
Over the past three years, L'Oréal Group has been quietly assembling the perfect team, ingredient, product and marketing rollout for its next big skin-care category: longevity. Helmed by veteran L'Oréal Group executive Vania Lacascade, a doctor of pharmacy and MBA who has spent more than 15 years with the conglomerate, the first longevity skin-care range dropped on May 1 under the Lancôme brand. Lacascade has worked across brands for L'Oréal Group and served as the chief innovation officer from 2023 to 2025. where she readied the conglomerate for its pivot into longevity. In 2025, she became…
14 May 2026 · 43 min
Amazon wants to be a beauty powerhouse. Is a big beauty sale the answer?
On Sunday, Amazon wrapped up its fourth-annual Summer Beauty Event. Over two weeks, Amazon tempted shoppers with discounts of up to 50% on everything from makeup to vitamins. Even prior to the sale, the retailer did not seem to have trouble courting the beauty consumer. According to data from e-commerce agency Front Row, Amazon cleared $8 billion in U.S. beauty revenue in the first quarter of 2026. But Amazon wants more than just a place to snag beauty at a discount; it wants to be known as a premium beauty destination. On this week’s episode of the Glossy Beauty Podcast, hosts Lexy Lebsack…
7 May 2026 · 38 min
Why are people flying to Korea to inject salmon sperm in their faces?
What is PDRN? You've probably seen the four letters on serum bottles, sheet masks and even lip balms — or heard them on TikTok. PDRN stands for polydeoxyribonucleotide and typically refers to a DNA fragment that's often, but not always, derived from salmon sperm and most commonly found in K-Beauty. Of course, on social media, PDRN has an obvious shock value to it, which has led to an onslaught of posts in which lines like, "I just got salmon sperm injected into my face," provide perfect hooks to start videos. In this week's episode of the Glossy Beauty Podcast, co-host Sara Spruch-Feiner…
30 Apr 2026 · 39 min
L’Oréal's product placement strategy for "The Devil Wears Prada 2" with exec Laura Branik
L’Oréal Paris is betting on “The Devil Wears Prada 2” through an official partnership that spans TV ads, OOH advertising, social campaigns, consumer eventing and product placement in the film. L’Oréal officially announced the partnership in March through a commercial that debuted during the Oscars, which drew more than 17 million viewers this year. “It was a huge, huge success and [created] huge buzz,” Branik said. “We also dropped it on social [media] that night, and we had more than 7 billion impressions in one night.” The commercial starred L’Oréal Paris spokespeople Kendall Jenner and…
23 Apr 2026 · 42 min
Can a diffusion beauty line work? Indie Lee hopes to prove it can
Indie Lee launched her namesake beauty brand — a pioneer of the "clean" beauty movement — in 2010. Now owned by parent company American Exchange, the brand is embarking on a new chapter: a diffusion line, Indie Lee Botanicals, which launched at Whole Foods in February. The range launched with a tight edit including a cleanser, toning mist, serum and moisturizer, each priced $20-$25. On this week's episode of The Glossy Beauty Podcast, Lee joins co-host Sara Spruch-Feiner to explore why now was the right time to launch a lower-priced line, how she approached maintaining efficacy while cutting…
16 Apr 2026 · 45 min
Wonderskin CEO Michael Malinsky on turning a viral product into a thriving beauty brand
Michael Malinsky’s 6-year-old brand Wonderskin could have easily become a one-hit wonder. Wonderskin launched in 2020 with a peel-off lip stain that immediately went viral on TikTok for its metallic blue formula and social media-friendly reveal. Since launch, the brand has sold more than 6 million units of the $22 Wonder Blading Lip Stain Peel-Off Mask, according to Malinsky. “The unique visual ‘wow factor’ helped us tremendously in capturing attention, but just standing out is a small part [of success],” Malinsky said. “Delivering curiosity, entertainment and ultimately the desire to try a…
9 Apr 2026 · 30 min
What's going on at Glossier?
As the beauty industry moves past the direct-to-consumer boom of the 2010s, some of its most influential brands are being forced to redefine what success looks like. One of the most closely watched is Glossier, which recently appointed a new CEO, Colin Walsh, who joined from Ouai. On this week’s episode of the Glossy Beauty Podcast, co-host Sara Spruch-Feiner is joined by senior beauty reporter Emily Jensen to discuss the staple millennial brand — which famously helped pioneer the modern "clean girl" aesthetic — and what its next chapter may hold. In recent months, the company has undergone…
2 Apr 2026 · 52 min
Why AI-powered wellness chatbots will be 'table stakes' for supplement brands, with Thorne CSO Dr. Nathan Price
As beauty and wellness industry insiders are well aware, the supplement space has exploded in size and scope over the past decade. Stiff competition has driven new ways for brands, retailers and adjacent tech companies to stand out, from third-party certification to award programs, and more recently, the advent of AI-powered wellness chatbots. Last year, Thorne became a first-mover with the launch of Taia, a first-of-its-kind generative AI advisor that lives on Thorne’s homepage. “In the first six months, [Taia has fielded] over 200,000 messages and more than 350,000 product and lifestyle…
26 Mar 2026 · 42 min
How fitness brands can leverage partnerships for growth with Pvolve’s Julie Cartwright
19 Mar 2026 · 50 min
How to turn a no from Ulta into a yes, even if it takes 7 years
On this week’s episode of the Glossy Beauty Podcast, co-host Sara Spruch-Feiner sits down with Kim van Haaster, founder of Bloomeffects, to discuss the brand’s seven-year journey to Ulta Beauty. Bloomeffects officially launched at the retailer in February, but the journey was years in the making — and included multiple rejections, a brand redesign and, perhaps most compellingly, a social post that transparently documented the whole process, including those rejections. On this episode, van Haaster candidly shares how Bloomeffects reworked its packaging and assortment to turn Ulta's no into a…

About The Glossy Beauty Podcast

The Glossy Beauty Podcast is a English arts & books podcast from Glossy. Melo plays each episode straight from the publisher's own feed — no ads added, no account needed — and remembers where you stopped, in this browser only.

Publisher: Glossy
Language: English
Category: Arts & Books
New episodes: Weekly
Typical length: 36 min
Latest episode: 8 Oct 2026
Feed: RSS — paste into any podcast app
Apple Podcasts: podcasts.apple.com/podcast/id1441018579
Rights: 3cf86e00-eb15-11f0-b690-47a1cf307d27

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